Some would call it a sell-out. Personally I think it's a super-shrewd piece of celebrity endorsement from BlackBerry.
You kinda gotta to give it to RIM, they've been blowing Apple out of the cool-arena recently.
[...] This post was mentioned on Twitter by Tom Callard, Andrea Graham. Andrea Graham said: Youth trends @ 3bil Diplo & BlackBerry: Lazer Targeted Endorsements http://ow.ly/19in4g [...]